Letterboxd: Building a Global Community of Film Lovers w David Larkin

David Larkin is Head of Business and Parnerships at Letterboxd, the global social network for grass-roots film discussion and discovery. In this episode we go 'under the hood' of the only film-centric social platform, to understand more about how it has successfully built a loyal community of 14mm+ film fans across the world. This includes how Letterboxd supports targeted film campaigns, understanding different industry-use cases on the site and insight into Letterboxd's big decision about including TV content.

In a wide ranging conversation, we also learn more about David's long and varied career as an executive and entrepreneur- including several successful exits - at the intersection of tech and entertainment as well as how and why he began his working life learning how to open manholes in New York City and his involvement in an outrageous pot-themed alteration of the Hollywood sign!

Each episode, Alex Stolz - usheru Head of Film - speaks to leaders in Movie Marketing and Distribution to discuss the trends, tools and strategies that are shaping the entertainment ecosystem. At usheru we are passionate about data, innovation & movie marketing and we have combined all of this knowledge into digital solutions that are transforming traditional film marketing.

• Aantal afleveringen: 59
• Laatste aflevering: 2024-12-12
• Zaken en persoonlijke financiën TV & film Marketing

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